Now much of the world might think this is going to be about football, but noooooo, this is about near field communications - technology that turns your phone into your wallet and virtually does away with the need for credit cards or cash. If i had investment capital, I would be buying some stocks... Companies like ISIS will provide software, though i can see many jumping on that bandwagon once the hardware companies get going. The question is, will you, Lucy and Ricky Consumer, buy in.
The new technology is for electronic payments but not with a credit or debit card, rather, with your phone... Convenient, sure, but how secure is the question. What if you lose your phone, can you call it from another phone, download all it's information securely by entering some code in your new phone, and then push a button on your new phone to make your old phone self destruct?. Kind of like mission:impossible, but will passwords be enough protection? How about a fingerprint scanner, that should be a simple and secure addition.
So you have a way to wave your phone like a magic wand and create an electronic transaction. The next question is will merchants do their part? Are they going to invest in the hardware and software needed?
Of course they will, eventually, and so will you, eventually, when everyone is as sure as we can be that it is as safe and secure as the current system of monetary transaction, the credit or bank card. The question is how long will that be and more, from an investment perspective, which company will emerge as the leader in hardware and software production for the new NFC world.
Something to ponder if you've got money to invest.
Monday, June 11, 2012
NFC
Labels:
big business,
computer,
credit,
investments,
isis,
marketing,
nfc,
serious,
smart phone,
tech,
third-party partners,
wireless banking
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